Ready to write a better headline?
4 out of 5 readers will read your headline, according to famed advertiser David Ogilvy (maybe the most overused stat in online marketing, but someone out there needed to hear it!). No matter HOW studly the rest of your website's photos and copy, if your headline didn’t hook me, I’ve bounced.
Download my "13 Plug-and-Play Headline Copywriting Templates," and tick through ideas to get the juices flowing for your next landing page. 🖥️
This is a pull from the go-to list that I've turned to for 1-on-1 clients—and now, it's yours ... on the house. 👇🏻
✏️13 PLUG-AND-PLAY HEADLINE SWIPES
... for you to get tweaking for your specific business—these are the ones I use to kick-start my brain when working on a client project
✏️CREATIVE INDUSTRY-SPECIFIC EXAMPLES
... because my favorite part of the gig is showing how old-school copywriting principles apply to new-school digital marketers, creatives, makers, and entrepreneurs ... here’s how to run a variation on a theme, and practically apply these
✏️BRAINSTORM SCRATCHPAD SPACE
... headlines are the hardest, and you need to be writing 20+ before you settle on one … this is how to start
Founder and CEO at Ashlyn Writes®, a copywriting business and marketing curriculum source for creatives like you.
I’ve been obsessed with figuring out how to help creatives get words that convert WITHOUT always hiring out a pro copywriter since the day I became an entrepreneur.
100+ clients, 8,000+ students, 6 years, and seven figures in revenue later, I’ve pinpointed what it is helps lock in half-million to million dollah launches for A-list clients—and now? I get YOU the DIY tips and tricks, so you can try 'em, too. 👊
And nope, I don't teach Hogwarts-spell sales magic or training by osmosis. Ya can't outsource your push-ups, and business isn't always a (cake)walk in the park.
But IF you dig in, you'll get my key mindset shifts to get CLEAR about what you do—without breaking the budget—even if you *hate* writing and selling (or don't even really know 100% what copywriting is).